This past Thursday night, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Even though CNN is certainly not a impeccable news source, her statement seemed accurate to many. It is one of the outlets where one can locate grounded and mostly trustworthy reporting – especially during fast-moving events like the one developing near a New Hampshire storage facility.
A Vulnerable Position Amid a High-Stakes Battle
Yet the news network, now 45 years old, finds itself in a uncertain position as two massive media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has been drawn into a high-stakes game of business acquisition, rather than as a question of what serves the information-seeking public.
“This is yet another example of the deep structural problems with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The conjecture about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a business story with influential figures as the protagonists, but there is hardly any discussion of the public interest,” Pickard said.
The Additional Layer: Political Influence
This situation is made more complex by Donald Trump’s opinions about a network he has consistently labeled as perhaps his chief “fake news” adversary.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will shield him from negative coverage and examination. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to prefer that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of Continued Instability
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a relief to many at the network, but it’s not exactly a safe harbor. That structure could set up CNN for a future sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that competition laws should prohibit both deals.
“Either merger would be detrimental to the country, and both should be challenged by the government,” Wu recently wrote.
The Fundamental Issue and a Way Ahead
Whatever happens in this situation, the underlying crisis endures.
“Our current system is a very anti-democratic system, but we must resist a sense of powerlessness,” Pickard emphasized. Policy decisions – dating back to the 1930s and 1940s – helped to create this overly commercial monster, and different policy decisions can fix it.
Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that should not imply it will not happen in the future.
Policies that strengthen independent news organizations, bolster local journalism, fund public media, and prohibit the concentration of media power in too few hands are achievable – they are essential for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the most recent acquisition battle.